Where banks run their rewards

We improve bank’s profits, cardholder engagement and predict customer behavior with proprietary A.I. technology.

See How It Works

Enabling Smarter Redemptions For Better Customer Engagement

Optimize banks loyalty programs with top-notch A.I. technology under one cloud-based platform to help drive next-level redemptions.

Muscle Delivery Channels

A full suite of flexible and modular technology solutions to deliver a customized end-to-end loyalty program that makes cardholders happier and banks more profitable.

Increase Cardholder Transactional Volume and Reduce Redemption Costs

Our proprietary AI Technology consumes real time transactional data and generates smarter redemptions that drive engagement.
Some of our amazing results:

18

%

Purchase Volume (TPP)

21

%

Cost per Point (CPP)

1.6

x

Cardholder Redemptions

3.2

%

Conversions

We make Data
Actionable

By fusing AI technology, real-time data, messages, offers, or loyalty tactics across any channel, banks are able to create smarter interactions that drive incremental behaviors
and profits.

Muscle allows marketers and bankers to create rewards powered by data, that facilitate personalization at an individual customer level.

Behavioral Economics

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Why Muscle?

Start saving from day 1

Improve profitability by optimizing redemption costs.

Increase loyalty

Drive 1:1 personalized offers to every cardholder.

A.I. driven results

Create unique points & cash combinations that increase probability of points redemption.

Time to market velocity

We are ready to go! Our average integration takes 6 weeks with minimal IT resources from the bank.

Start Saving from day 1

Improve profitability
by optimizing redemption costs.

Increase Loyalty

Drive 1:1 personalized offers to every cardholder, increasing redemption rate.

Time to Market Velocity

Muscle is ready to go! Our seamlessly integration makes it easy to get started.

AI is not easy, but we made the heavy lifting

Muscle's proprietary algorithm creates unique points & cash combinations that increase probability of points redemption and saves money for the financial institution.

Comprehensive
onboarding process

It’s as easy as 1-2-3. Getting off to a fast start and seeing results right away is critical. Muscle seamlessly integration delivers results since day 1.

Get Started

Personalized Customers Financial Experiences

By fusing AI technology, real-time data, messages, offers, or loyalty tactics across any channel, banks are able to create smarter interactions that drive incremental behaviors and profits.

We make Data Actionable

Muscle allows marketers and bankers to create rewards powered by data, that facilitate personalization at an individual customer level.

Data Privacy

Bank-Grade Security

Built with privacy-by-design, we target relevant offers without any personally identifiable information.

Tokenization

We protect sensitive information by tokenizing Cardholder data.

Enterprise Ready

Our tech support team is available around the clock.

Getting started is easy

Getting off to a fast start and seeing results right away is critical. Our integration takes 4-6 weeks and requieres minimal IT resources from the bank.

Case Studies & Blogs

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